We help organisations make sense of change, see further into the future and move forward with clarity.
We help organisations make sense of change, see further into the future and move forward with clarity.
The cases below offer a glimpse into what this looks like across sectors such as healthcare, higher education, retail, technology and non-profits, always with the same aim: to create futures that feel clear, meaningful and possible.

Finnish Healthcare Provider
Vision, Concept & Roadmap for a B2B Service
Explored the future of health and wellbeing through signals, phenomena and scenarios, and delivered a clear vision, concept and roadmap to guide strategic investment decisions.

Higher Education
Future Insights for Strategic Decision-Making
Created a shared understanding of the future of education and work, providing insight that strengthened leadership decisions under uncertainty.

International Retail Brand
Strategy Day Inspiration
Reframed emerging consumer values and identified actionable ways for the brand to elevate customer experience and sharpen strategic focus.

Icehearts
Strategic Future Visions & Operating Model
Clarified how the evolving operating environment shapes the organisation’s future and strengthened its impact story toward funders and partners.

Retail & Foodservice Sector
Future Insight & Thought Leadership
Synthesised industry-wide shifts into a forward-looking insight report that clarified emerging competitive edges and strategic opportunities in the restaurant sector.

Higher Education
Futures Work for RDI & Innovation Activities
Mapped key future themes shaping RDI and innovation, helping steer the project portfolio toward more impactful and forward-looking directions.

Food Industry
Future Opportunities
Highlighted environmental, cultural and behavioural shifts reshaping the food ecosystem and revealed new avenues for innovation and relevance.

Worklife Organisation
Future of Work Index & Insights
Consolidated major shifts in worklife into a clear, strategic insight base that informed the development of a national future of work index.

Industrial Company
Future Images & Scenarios
Developed long-term scenarios and future images that helped teams ideate and assess strategic directions in a rapidly evolving global industry.

International Luxury Brand
Gamified Digital Experience
Created a gamified digital experience that explored how the meaning of luxury evolves in digital contexts and how future audiences engage emotionally.

International Sports Brand
Virtual Retail Environment
Designed an immersive virtual retail concept demonstrating how the brand’s physical store experience can extend into digital and interactive environments.

Software Company
The Future of Work & Knowledge Management
Used opportunity mapping to generate actionable directions for the next phase of knowledge-management product development.

Soirée of Serendipity
Experiential Futures Moment
Designed an immersive futures gathering that allowed participants to feel emerging possibilities together and create shared meaning.

Ateljee
Creative Foresight Lab
Built a hands-on futures atelier with six experiential stations where participants explored how the future feels through sensory and creative engagement.

Finnish Healthcare Provider
Vision, Concept & Roadmap for a B2B Service
Explored the future of health and wellbeing through signals, phenomena and scenarios, and delivered a clear vision, concept and roadmap to guide strategic investment decisions.

Higher Education
Future Insights for Strategic Decision-Making
Created a shared understanding of the future of education and work, providing insight that strengthened leadership decisions under uncertainty.

International Retail Brand
Strategy Day Inspiration
Reframed emerging consumer values and identified actionable ways for the brand to elevate customer experience and sharpen strategic focus.

Icehearts
Strategic Future Visions & Operating Model
Clarified how the evolving operating environment shapes the organisation’s future and strengthened its impact story toward funders and partners.

Retail & Foodservice Sector
Future Insight & Thought Leadership
Synthesised industry-wide shifts into a forward-looking insight report that clarified emerging competitive edges and strategic opportunities in the restaurant sector.

Higher Education
Futures Work for RDI & Innovation Activities
Mapped key future themes shaping RDI and innovation, helping steer the project portfolio toward more impactful and forward-looking directions.

Food Industry
Future Opportunities
Highlighted environmental, cultural and behavioural shifts reshaping the food ecosystem and revealed new avenues for innovation and relevance.

Worklife Organisation
Future of Work Index & Insights
Consolidated major shifts in worklife into a clear, strategic insight base that informed the development of a national future of work index.

Industrial Company
Future Images & Scenarios
Developed long-term scenarios and future images that helped teams ideate and assess strategic directions in a rapidly evolving global industry.

International Luxury Brand
Gamified Digital Experience
Created a gamified digital experience that explored how the meaning of luxury evolves in digital contexts and how future audiences engage emotionally.

International Sports Brand
Virtual Retail Environment
Designed an immersive virtual retail concept demonstrating how the brand’s physical store experience can extend into digital and interactive environments.

Software Company
The Future of Work & Knowledge Management
Used opportunity mapping to generate actionable directions for the next phase of knowledge-management product development.

Soirée of Serendipity
Experiential Futures Moment
Designed an immersive futures gathering that allowed participants to feel emerging possibilities together and create shared meaning.

Ateljee
Creative Foresight Lab
Built a hands-on futures atelier with six experiential stations where participants explored how the future feels through sensory and creative engagement.

Finnish Healthcare Provider
Vision, Concept & Roadmap for a B2B Service
Explored the future of health and wellbeing through signals, phenomena and scenarios, and delivered a clear vision, concept and roadmap to guide strategic investment decisions.

Higher Education
Future Insights for Strategic Decision-Making
Created a shared understanding of the future of education and work, providing insight that strengthened leadership decisions under uncertainty.

International Retail Brand
Strategy Day Inspiration
Reframed emerging consumer values and identified actionable ways for the brand to elevate customer experience and sharpen strategic focus.

Icehearts
Strategic Future Visions & Operating Model
Clarified how the evolving operating environment shapes the organisation’s future and strengthened its impact story toward funders and partners.

Retail & Foodservice Sector
Future Insight & Thought Leadership
Synthesised industry-wide shifts into a forward-looking insight report that clarified emerging competitive edges and strategic opportunities in the restaurant sector.

Higher Education
Futures Work for RDI & Innovation Activities
Mapped key future themes shaping RDI and innovation, helping steer the project portfolio toward more impactful and forward-looking directions.

Food Industry
Future Opportunities
Highlighted environmental, cultural and behavioural shifts reshaping the food ecosystem and revealed new avenues for innovation and relevance.

Worklife Organisation
Future of Work Index & Insights
Consolidated major shifts in worklife into a clear, strategic insight base that informed the development of a national future of work index.

Industrial Company
Future Images & Scenarios
Developed long-term scenarios and future images that helped teams ideate and assess strategic directions in a rapidly evolving global industry.

International Luxury Brand
Gamified Digital Experience
Created a gamified digital experience that explored how the meaning of luxury evolves in digital contexts and how future audiences engage emotionally.

International Sports Brand
Virtual Retail Environment
Designed an immersive virtual retail concept demonstrating how the brand’s physical store experience can extend into digital and interactive environments.

Software Company
The Future of Work & Knowledge Management
Used opportunity mapping to generate actionable directions for the next phase of knowledge-management product development.

Soirée of Serendipity
Experiential Futures Moment
Designed an immersive futures gathering that allowed participants to feel emerging possibilities together and create shared meaning.

Ateljee
Creative Foresight Lab
Built a hands-on futures atelier with six experiential stations where participants explored how the future feels through sensory and creative engagement.

Finnish Healthcare Provider
Vision, Concept & Roadmap for a B2B Service
Explored the future of health and wellbeing through signals, phenomena and scenarios, and delivered a clear vision, concept and roadmap to guide strategic investment decisions.

Higher Education
Future Insights for Strategic Decision-Making
Created a shared understanding of the future of education and work, providing insight that strengthened leadership decisions under uncertainty.

International Retail Brand
Strategy Day Inspiration
Reframed emerging consumer values and identified actionable ways for the brand to elevate customer experience and sharpen strategic focus.

Icehearts
Strategic Future Visions & Operating Model
Clarified how the evolving operating environment shapes the organisation’s future and strengthened its impact story toward funders and partners.

Retail & Foodservice Sector
Future Insight & Thought Leadership
Synthesised industry-wide shifts into a forward-looking insight report that clarified emerging competitive edges and strategic opportunities in the restaurant sector.

Higher Education
Futures Work for RDI & Innovation Activities
Mapped key future themes shaping RDI and innovation, helping steer the project portfolio toward more impactful and forward-looking directions.

Food Industry
Future Opportunities
Highlighted environmental, cultural and behavioural shifts reshaping the food ecosystem and revealed new avenues for innovation and relevance.

Worklife Organisation
Future of Work Index & Insights
Consolidated major shifts in worklife into a clear, strategic insight base that informed the development of a national future of work index.

Industrial Company
Future Images & Scenarios
Developed long-term scenarios and future images that helped teams ideate and assess strategic directions in a rapidly evolving global industry.

International Luxury Brand
Gamified Digital Experience
Created a gamified digital experience that explored how the meaning of luxury evolves in digital contexts and how future audiences engage emotionally.

International Sports Brand
Virtual Retail Environment
Designed an immersive virtual retail concept demonstrating how the brand’s physical store experience can extend into digital and interactive environments.

Software Company
The Future of Work & Knowledge Management
Used opportunity mapping to generate actionable directions for the next phase of knowledge-management product development.

Soirée of Serendipity
Experiential Futures Moment
Designed an immersive futures gathering that allowed participants to feel emerging possibilities together and create shared meaning.

Ateljee
Creative Foresight Lab
Built a hands-on futures atelier with six experiential stations where participants explored how the future feels through sensory and creative engagement.
STEP INTO THE FUTURE AND CREATE WHAT MATTERS
STEP INTO THE
FUTURE AND CREATE
WHAT MATTERS
STEP INTO THE FUTURE AND CREATE WHAT MATTERS
STEP INTO THE FUTURE AND CREATE WHAT MATTERS
© 2025 Vivian White Oy
Site by Raúl Martín
© 2025 Vivian White Oy
Site by Raúl Martín
© 2025 Vivian White Oy
Site by Raúl Martín
© 2025 Vivian White Oy
Site by Raúl Martín